the ludlow group blog

Computer-Generated Architecture In Recent Films

Computer-generated imagery, also known as CGI, is nothing new to the world of architecture. In fact, architects prior to construction commonly use 3-dimensional models.  They are considered to be more exact replicas of projects, more so than traditional hand drawings or 2-dimensional pictures. It allows an architect to see how the structure will interact with the surrounding environment.  Some of the more interactive tools allow architects to perform virtual “walk throughs.”

In films, architects use their knowledge of these tools to create futuristic and otherworldly designs. The amazing part is that since these structures are not tangibly built, the possibilities are endless. When thinking of films that truly capture and showcase computer-generated architecture, two recent films come to mind.

Tron Legacy 2010: Walt Disney Pictures

Thor 2011: Paramount Pictures & Marvel Entertainment


About lexieludlowgroup

The Ludlow Group Blog is an advertising blog where you'll find posts on social media, design, marketing, ad campaigns, photography and architecture

Leave a Comment

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s


This entry was posted on September 20, 2011 by in Architecture, Design and tagged , , , , , , .

Enter your email address to subscribe to this blog and receive notifications of new posts by email.



The Bloggers

%d bloggers like this: