the ludlow group blog

Whimsical Story-Inspired Print Ads by Lowe/SSP3

Print media is notably the oldest form of advertising in history, with the first print advertisement dating back to the mid-15th century. As such, and as previous discussed on our blog, many believe print media to now be a lifeless means of marketing. With the rise of new media, this is understandable, but for many, print advertising continues to entertain and inspire.

To promote the Colsubsidio Book Exchange, Colombia-based advertising agency, Lowe/SSP3, created a series of whimsical ads that prove print’s persistent effectiveness. The series focuses upon the central slogan, “Come With a Story, and Leave With Another.”

“Come With Snow White, and Leave With Sherlock Holmes”

SSP3 Print Ad for the Colsubsidio Book Exchange, courtesy of Ads of the World 1

“Come With Little Red Riding Hood, and Leave With Moby Dick”

SSP3 Print Ad for the Colsubsidio Book Exchange, courtesy of Ads of the World 2

“Come With Harry Potter, and Leave With Troy”

SSP3 Print Ad for the Colsubsidio Book Exchange, courtesy of Ads of the World 3

images © Ads of the World™

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About lexieludlowgroup

The Ludlow Group Blog is an advertising blog where you'll find posts on social media, design, marketing, ad campaigns, photography and architecture

3 comments on “Whimsical Story-Inspired Print Ads by Lowe/SSP3

  1. This Sydney Life
    April 11, 2012

    Well clever!

  2. Futures Plus
    April 12, 2012

    Wow wicked awesome, took me a second to see everything coming together, and then instantly loved the concept!

    • lexieludlowgroup
      April 12, 2012

      It definitely took me a second to get all three but I thought it was a pretty fantastic concept as well. Glad you enjoyed them, thanks for commenting!

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