the ludlow group blog

Category Archives: Advertising

Whimsical Story-Inspired Print Ads by Lowe/SSP3

Print media is notably the oldest form of advertising in history, with the first print advertisement dating back to the mid-15th century. As such, and as previous discussed on our … Continue reading

April 11, 2012 · 3 Comments

Environmental Ads Feature Same Design, Less Effective?

In 2010, Yakup Akdemir created a stunning advertisement for the 18th International Environmental Project Olympiad using a graphically designed leaf to symbolize the slogan, “without nature, life is not.” In … Continue reading

March 28, 2012 · 4 Comments

Sexism In Ads: Then And Now

For years the advertising industry has come under fire for their portrayal of many less-than-flattering stereotypes. Many vintage ads are so offensive it’s hard to fathom that they were at … Continue reading

March 14, 2012 · 6 Comments

Time Warp Wednesday: Ads That Take Us Back

The past may be gone, but it’s surely not forgotten. Every day we are paying homage to our history, whether through reoccurring fashion styles, sampling old hits for new songs, … Continue reading

February 29, 2012 · Leave a comment

Print Ads: Words & Visuals

Despite the rise of television commercials, ambient advertising, and interactive web elements, print ads will forever hold a place in our hearts. To us, there will always be something so … Continue reading

February 27, 2012 · Leave a comment

Fat Tuesday Feature: Liquor Ads We Love

Mardi Gras, Fat Tuesday, Shrove Tuesday, Carnival – wherever you are and whatever you choose to call it, today is recognized universally as one thing: a party! This traditional practice … Continue reading

February 21, 2012 · Leave a comment

Advertising Campaigns We Love

Last week we presented our readers with a few of our least-favorite ad campaigns. Today, in honor of this week’s holiday of love, we’d like to turn up the positivity. … Continue reading

February 16, 2012 · Leave a comment

This is the Song That Never Ends

A well-done ad is a great thing. You’ll know it when you see one, and you’ll often find that a certain chain of events is sure to follow. First, you’ll … Continue reading

February 13, 2012 · 2 Comments

Animals in Advertising, Success By Human Emotion

A prevalent fundamental of advertising is the desire to elicit a response from your audience. Whether it’s to buy a product, give money to an organization, or even to “live … Continue reading

February 10, 2012 · Leave a comment

How Far is Too Far?

In a society where sex sells and celebrities like Lady Gaga inundate the mass media, it sometimes feels like pushing the boundaries is the only way to get noticed. The … Continue reading

February 7, 2012 · 1 Comment

Should Ads Do More Than Just Advertise?

What is the point of an advertisement? Should it simply promote a product or service – tell you what it is, what it does, what it looks like – or … Continue reading

January 30, 2012 · 1 Comment

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