the ludlow group blog

Category Archives: Social Media

Instagram: Photo-Based Social Networking App Hits Goldmine

Instagram has been a big name in the world of iPhone apps for quite a while now. In fact, Apple officially named Instagram their “iPhone App of the Year” for … Continue reading

April 5, 2012 · 6 Comments

Pinterest Sparks New Type of Social Media Forum

A new type of social media forum is taking over. Websites designed to allow users to bookmark products and images they find on the web are quickly gaining a huge … Continue reading

March 8, 2012 · 2 Comments

Episode Two of Passing on the Info From IMS 2012: Twitter for Business

When it comes to discovering the value of Twitter for business there is no better resource than Hubspot’s Laura Fitton, @Pistachio. I had the pleasure of finally hearing her presentation … Continue reading

March 8, 2012 · Leave a comment

Episode One of Passing On The Info From IMS 2012: The 7 Rules for Content Marketing

One of the most crucial aspects of marketing today is the production of remarkable content. What I mean by remarkable, is content worth remarking on. At the Inbound Marketing Summit … Continue reading

March 2, 2012 · Leave a comment

The Kids Were Right: How Social Media Will Influence Our Interface

Current media vehicles can only achieve a limited interface with our target audience. Our reach and frequency is largely determined by the budget and our ability to maximize our buying … Continue reading

February 8, 2012 · Leave a comment

Simpler Times: Have We Really Progressed?

As we get older we all harken back to those days when things were much simpler. Well were they? If memory serves me right the only difference was that choices … Continue reading

February 2, 2012 · Leave a comment

The Israel Anti-Drug Authority Uses A Facebook Timeline To Show Us Life With And Without Drugs

With close to one billion users worldwide, companies, campaigns, organizations and even small businesses see Facebook as an impossible resource to ignore. There have been several campaigns that utilize social … Continue reading

January 5, 2012 · 1 Comment

Olla Condoms’ Guerilla Advertising Campaign

Olla Condoms is a company out of Brazil that strongly advocates safe sex, go figure. Their most recent advertising campaign, created by AGE Isobar, “Unexpected Babies” is a truly social … Continue reading

December 6, 2011 · 2 Comments

Social Media Burnout

The launch of Google+ has raised questions about our future using social media.  In an article in the St. Petersburg (Fla.) Times by Ben Montgomery called “On the Brink of a Virtual … Continue reading

November 1, 2011 · 2 Comments

Social Media Use In Mass Awareness Campaigns: EXAMPLE

Back in August we featured a post on how advertising can inspire change by serving as a catalyst for mass awareness campaigns.  In that post we didn’t focus on another … Continue reading

September 23, 2011 · Leave a comment

The Dangers of Social Media

On Friday a group known as “Script Kiddies” hacked into NBC’s Twitter account. They wrote several posts telling NBC News’ 100,000+ followers that there had been an attack on Ground … Continue reading

September 12, 2011 · 1 Comment

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